Molly Fienning, Co-Founder + Co-CEO of Babiators and Co-Founder + CEO of Red Clay on entrepreneurship and growing Red Clay 3-4X year over year Artwork

Influencer Business: A podcast by Trove

Influencer Business is the playground for brands and creators. We give you an up-close and personal look at the influencer industry and the people and brands who make it tick. Whether you are an influencer looking to level up, or a marketer trying to enhance your influencer marketing strategy, or a casual observer just curious what this phenomenon is all about, this is your podcast. Each week we take you behind the scenes with the movers, shakers and up-and-comers in this rapidly expanding landscape.Season 5 of Influencer Business is sponsored by CJ Affiliate. We're so proud to partner with CJ, who is the affiliate network of choice for influencers and content creators. Through CJ you can get direct access to over 4,000 top brands, with the support, tools, and data to make your dream partnerships a reality. We strongly encourage you to head to cj.com/trove to learn more!

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Influencer Business: A podcast by Trove

Molly Fienning, Co-Founder + Co-CEO of Babiators and Co-Founder + CEO of Red Clay on entrepreneurship and growing Red Clay 3-4X year over year

August 19, 2021 • Trove

Molly Fienning is the co-founder and CEO of Red Clay, a fast-growing, Southern food business, crafting delicious hot sauces, hot honeys and specialty salts. And when I say fast-growing, they have grown 3-4X year over year in gross revenue these past three years and have rolled Red Clay out to The Fresh Market, Whole Foods Market, Publix, Food 52 and more. Incredibly impressive!

Prior to Red Clay, Molly was Co-Founder and Co-CEO of Babiators, one of Forbes' 100 Most Promising Companies and the leading sunglasses brand for babies & kids (with 4+ million pairs sold). In this episode, Molly shares her experience and advice for the marathon that is starting and successfully growing a product-based business. We cover:

The different avenues for starting a business and the one thing they all have in common
Why the “Irrational Offer” works
Raising capital and the different ways to view it
Ways Red Clay pivoted quickly to reach their revenue goals during the pandemic and how they ended up surpassing them
Her most valuable advice to early stage entrepreneurs
...And so much more (as always)!

For more about Molly:

For more about Trove:

@trovebusiness

www.trovebusiness.com

For more about Austin (Host) and Gush & Grow:

@gushandgrow